Bookbinder Specialties Taps O-I to Bottle its Gourmet Soups in Glass
In November, O-I announced a partnership with specialty soup maker Bookbinder Specialties, which has introduced a new line of all-natural, gourmet vegetable soups packaged in 15-ounce glass bottles.
Bookbinder Specialties conducted a series of consumer focus groups to determine consumer preferences in soup packaging. The findings demonstrated a consumer need for portion control and resealability, as many do not consume the entire portion typically found in cans. Bookbinder Specialties determined that O-I’s glass packaging offered an ideal solution to these needs.
"At Bookbinder Specialties, we are focused on providing the ultimate in quality and convenience for our consumers," said Sean O’Neil, president of Bookbinder Specialties. “Glass offers superior protection for the delicate flavors of our soups and is 100 percent resealable, locking in the quality and taste customers expect and making it an excellent packaging choice for our products.”
Bookbinder’s Gourmet Vegetable Soups are available in 15-ounce glass containers in four flavors, including Brandywine Mushroom, Butternut Squash and Mushroom, Sweet Burgundy Onion and Zesty Tomato. They will be sold in natural and specialty food stores across the United States.
“We’re thrilled that a company like Bookbinder Specialties—one that prides itself on its legendary taste and quality—is packaging its all-natural gourmet soup line in O-I’s pure and natural glass containers,” said Angela Luring, O-I Marketing Manager, Food Category.
Bookbinder’s soups have been a staple in the Philadelphia-based Old Original Bookbinder’s Restaurant since 1865. The restaurant created a foods division in the early 1970s to share the original restaurant favorites as packaged foods sold throughout the United States. Today, Bookbinders Specialties carries on the tradition of the restaurant while catering to the expectations of the nation’s gourmet consumers. More
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About the institute
The Glass Packaging Institute (GPI) is the trade association representing the North American glass container industry. Through GPI, glass container manufacturers speak with one voice to advocate industry standards, promote sound environmental policies and educate packaging professionals. GPI member companies manufacture glass containers for food, beverage, cosmetic and many other products. GPI also has associate members that represent a broad range of suppliers and closure manufacturers.
