Coca-Cola Brings Back Iconic Glass Bottle for 125th Anniversary

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In recognition of the 125th Anniversary of Coca-Cola, the world’s largest soft-drink maker is bringing back, for a limited time, a special 8-ounce commemorative green glass contour bottles that helped establish Coca-Cola as a global brand.

While the company was founded in the 19th century, the symbolic bottle was actually a 20th century invention. In 1915, Coca-Cola launched a competition among its bottle suppliers to create new bottle that would help distinguish Coke from other bottled beverages. One of the criteria was to design a bottle that “a person could recognize even if they felt it in the dark.” The winning design came from Terra Haute, IN based Root Glass Company and its designer Earl R. Dean, who received a lifetime job at Root as a result. Root was acquired by Owens-Illinois in the mid-1930s. More

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