Since 1989, the Clear Choice Awards has honored consumer product goods manufacturers who find noteworthy ways to use glass packaging to tell the story of their brand, create glass packaging designs that stand out from others, and help brands meet their sustainability goals.
2027 Call for Entry
GPI is pleased to announce a call for submissions to enter the 2027 Clear Choice Awards.
Make Your Mark!
CCA Winners join an elite group of brands who've mastered the art of glass packaging design. A win shows customers, competitors, and the industry that your brand leads in innovation and sustainability. Winning entries are featured on GPI social media channels! You'll gain exposure to industry professionals, media outlets, and potential customers who value outstanding glass design.
Do You Have Award Winning Product Packaging?
Your glass packaging tells your brand's story. When you push the boundaries and showcase sustainable design through glass, your products catch eyes and win hearts. This is what GPI awards are all about.
The Clear Choice Packaging Design Awards recognize those who take glass packaging beyond the ordinary. Your dedication to glass packaging deserves the spotlight. Winners receive widespread recognition across digital and print media, setting them apart as leaders in packaging innovation.
Judging Criteria
A panel of expert judges will bee looking for the following:
- Innovation: creativity in container function, material or aesthetic
- Design: eye catching detail that draws attention
- Shelf Impact: strong shelf presence that makes your product unmissable
- Brand Inspiration: your product or brand tells a story that connects with consumers
Eligibility
Submit your products if they:
- Were available in North America between 2025-2026
- Use glass containers manufactured in North America
- Fit one of the product categories listed below
Product Categories:
Enter your product(s) in any of these categories:
- Beer, Cider & Malt Based Beverages
- Non-Alcoholic Beverages
- Wine
- Spirits
- Spirits-Based RTD
- Ready To Pour (RTP)
- Food
- Cosmetics, Fragrances & Pharmaceutical
- NEW! Historic Bottle Reissued
- *Sustainability & Innovation
- **Global Member Company
Submission & Deadline
Both online form entry and sample deliveries are accepted on a rolling basis up to Friday, December 18, 2026. Brands may ship filled or empty bottle samples to:
Glass Packaging Institute
4700 Eisenhower Avenue, Suite E4
Alexandria, VA 22304
Entry is free for GPI members, and $125 for non-members.
Award Announcements
Winners will be announced in 2027 and showcased in a variety of digital and print media.
Inquiries
Questions may be sent to ldaoud@gpi.org.
Previous CCA Award Winners
View the winners of the 2025 Clear Choice Award here.